INTRODUCTION

e-Car Namibia cc was founded with the sole aim of taking decisive action by becoming an active partner in working towards the climate objectives committed to by the 175 signatory nations of the Paris Agreement of which Namibia has been a signatory since its inception. Lower carbon emissions, climate resilience and sustainable development are a core part of the objectives of the Paris Agreement.
e-Car Namibia CC is committed to these objectives and has pledged support by being actively involved in making a positive contribution toward curbing the effects of climate change. e-Car Namibia is a Namibian pioneer with the first electric four wheel drive vehicle in Namibia. This is
also the FIRST commercially available electric vehicle developed and assembled in Namibia, proudly waving the “Made in Namibia” flag in the e-mobility market as industry trendsetters.

The Namibian people are well informed about the UN’s SDG’s, the Paris Climate Agreement and the necessity to make immediate changes in order to reduce our carbon footprint and the effect of Global Warming and climate change. e-Car Namibia CC will be a leader in demonstrating the Namibian Nation’s commitment to participating in the reduction of CO2 emissions, by introducing more climate and environmentally friendly transport options to Namibia.
e-Car Namibia CC is a registered wholly-owned Namibian entity with business interests that devote its total focus on the e-mobility industry. e-Car Namibia CC does not only offer electric vehicles but intends to cover the whole spectrum of e-mobility. Beginning with the conversion
and upcycling of internal combustion engine vehicles (ICEV’s) into electric vehicles (EV’s), the intention is to then branch out into the importing of EV’s for the local market, the implementation of a carbon neutral solar powered charging station network and the development of an electric powered public transport system.
e-Car Namibia CC is already able to convert any vehicle into an environmentally friendly electric vehicle. To roll-out and achieve its vision, investment funding will form a key part of this venture to ensure the future growth and sustainability of e-car Namibia CC, which will also grow the emobility sector as a whole in Namibia.

“E-mobility in cities
The e-mobility transition will be shaped city by city, it is affected by the infrastructures and transport systems of each city, and each city will find different e-mobility business models suitable to their needs. There are several driving forces which motivate cities to take a lead in e-mobility
transitions. These include the health of citizens, the economic development benefits of urban decarbonisation, and the opportunity to better optimise local energy resources. These internal drivers are complemented by top down initiatives which promote e-mobility. From the top down,
successive EU2 and UK3 white papers have stressed the need for cities to provide alternative fuel infrastructures. This has translated into EU and UK grant schemes for cities such as the Plugged in Places scheme35

At the international scale (and prior to the UK’s vote to leave the EU) Directive 2014/94/EU4 on the deployment of alternative fuels infrastructure, would have driven all city regions to provide appropriate publicly accessible charge points. In short there are a series of health,
environmental, and economic drivers for increasing the uptake of e-mobility in cities. However, to date the focus has been on public policy and subsidy as opposed to independent business models which link city transport systems with the energy system and auto industry.” –
Source: THE INNOVATION INTERFACE, DR STEPHEN HALL, PROFESSOR SIMON SHEPHERD, DR ZIA WADUD;
UNIVERSITY OF LEEDS, IN COLLABORATION WITH FUTURE CITIES CATAPULT, 2015
Since the invention of the internal combustion engine, electric mobility was seen as a fringe technology. As countries have intensified their drive and initiatives to curb CO2 emissions, focus and attention in most countries has shifted toward battery powered electric vehicles. It is a
foregone conclusion that BEV / EV adoption will form an essential part of the drive to curb CO2 emissions in the near future, and will become widespread when the cost of ownership of a BEV / EV is on par with its internal combustion engine counterparts. If cost of ownership is no longer a barrier, BEV’s / EV’s will become a realistic, viable option for any car buyer.
Initially, the tourism and transport sector will be the main focus as a consumer for EV’s based on environmental and financial considerations. The tourism industry in Namibia is regarded as a dominant contributor toward national development and foreign revenue generation. By nature, this sector has a commitment and willingness to champion and embrace sustainable and environment friendly ECO tourism. The first initiative will be to introduce the use of electric vehicles (e.g.: Game Viewers, short distance pick-ups) as a marketing and image enhancement
tool in addition to reducing the cost of fuel & maintenance.
By utilising electric vehicles, transport companies operating within a reasonable range who have a requirement for in town operations (“last mile”) will reduce unpredictable fuel and operating costs. It is generally accepted that EV’s have reduced maintenance and failure, due to the
massive reduction in moving parts compared to ICEV counterparts.

ADVANTAGES

“Deloitte’s latest outlook indicates EV sales shifting from 2 million units in 2018, to 4 million in 2020, 12 million in 2025 with a gradual growth to 21 million in 2030, and indicates that the cost of manufacturing batteries will decline significantly over time as technology enhancements in the field are made.
Deloitte’s projections estimate the production of EV cars will reach 35 million units in 2030. In order to meet these capacity demands by 2030, organisations will need to invest in innovation, development of expertise and technology in the EV Market” Source: Deloitte-uk-battery-electric-vehicles, 2019 The ability of a company to achieve success is dependent on five pillars. Brand, Customer experience, Product strategy and Talent. The business model will vary depending on market position and financial support. In some areas Original Equipment Manufacturers (OEM) have a considerable advantage over new competitors, but in others areas the agility of a new entrant can be beneficial based on the following:

Business Model – Expanding and Building an Ecosystem
>Evolving and growing customer needs dictate a shift away from traditional business models.
>Customers are increasingly seeking mobility solutions that offer greater flexibility, convenience and cost effectiveness.

e-car Namibia CC has an advantage over traditionally less agile OEM rivals. Unencumbered by
legacy dealership relationships and technology partnerships rooted in commercial deals, e-car
Namibia CC can develop a customer focused business model from the beginning in the
automotive market. e-Car Namibia CC will be able to offer innovative and customised solutions to
customers to address customer concerns and barriers to EV uptake. e-Car Namibia will
continually strive to change the perception of EV’s by providing a quality product with a solid
reputation and imprinting the advantages of EV’s in the customer’s mind.

These advantages include the following:
>Eco-Friendly with zero emissions
>Reliable and safe transportation option
>Enhanced useable lifespan options
>Silent and smooth transportation
>Significantly reduced running cost
>Adaptability to enhance user experience
Major factors driving the change for a bigger consumer base will be policy & regulation along
with customer demand.

Factor one:
Fuel economy and emission targets, financial incentives and city access restrictions are the major policies and regulations helping to create an environment that encourages the growth of EV adaption in Namibia. Namibia is still in its inception with putting a framework in place to create
policies and regulations; we should note that approximately 20 major cities worldwide have announced plans to ban gasoline / diesel cars by 2030. Namibia as an active Africa role-player in the UNDP’s SDG’s and the Paris Climate Agreement resulting in active efforts towards having certain policies and regulations in place in the nearby future.

 

Factor two:
There are a number of barriers to overcome before the majority of customers will be comfortable with the switch to EV’s. Many potential customers still express concerns about driving range, the cost premium, the lack of charging infrastructure and the time required to
charge.
Understanding the technological progress being made across the EV market, along with evolving customer expectations, we have an insight that customers’ anxieties will be eased over time.
The benefits of battery technology advancements (improved range and affordability) and the reduction in time required to charge with fast charging stations will reduce customer anxieties substantially in the next couple of years.
e-Car Namibia CC places a high importance on showing agility, capital flexibility, independence and experience from other industries in order to compete with incumbent OEM’s and outperform other entrants in the new exciting and ever growing EV Market.

SOLAR POWER

Solar Powered Charging Stations
Under the Paris Agreement, governments have committed to the transition from fossil fuels to cleaner energy sources. Electric power generation must become less dependent on fossil fuels and transportation must make the shift to EV options to decrease carbon emissions and mitigate
climate change.
Namibia also needs to shift from its reliance on gasoline powered vehicles and fossil fuel based electricity generation to electric vehicles and renewable energy based on their commitment to a cleaner, more sustainable environment, as part of the Paris Climate Agreement. The most viable option for making this transition is to make use of alternative energy sources like solar and wind power generation combined with the creation of infrastructure for electric powered transportation.
These are essential factors in significantly reducing carbon emissions. These two elements can be combined to maximise their impacts: solar power can be used to generate power for charging stations to provide a carbon neutral alternative to fossil fuel energy sources.
Availability and accessibility of charging stations will directly influence the adoption rate of electric vehicles. In order to address the non-existent charging infrastructure for electric vehicles, e-Car Namibia CC is developing a business model for rolling out solar powered charging
stations (SPCS) across Namibia. These SPCS will be located in existing parking lots and will be able to feed excess electricity into the grid while providing an integrated infrastructure for charging electric vehicles.
Although electric vehicles reduce carbon emissions and reliance on foreign-oil, emissions issues are still present if fossil fuels are used for electricity generation. Electric vehicles can have a zero emission factor if solar power generates the electricity to be used by the EV. Electric vehicles charged by solar power emit 96% less pollutants than all-electric vehicles using the grid with four percent of pollutants remaining from brake and tire wear. In addition to this photovoltaic emit no noise, chemical pollutants or radioactive substances during use, so they have little negative impact on surrounding communities. Although solar panels have some carbon dioxide emissions associated with their production, the panels will become carbon neutral within two years and on average have a lifespan exceeding 20 years.
One social value associated with SPCS is convenience since SPCS can be installed at many diverse locations such as work places, shopping centers, restaurants, rest stops on highways, gyms, parks, etc. allowing people to charge their vehicles while completing daily activities.
Infrastructure of many SPCS allows EV owners to charge their EV more frequently, which facilitates driving further before returning home. SPCS also provide shade for the charging vehicle as an additional advantage.
SPCS will as an added advantage create huge income and development opportunities for urban as well as rural areas. SPCS can generate additional income through the sale of power/electricity and promote the establishment of enterprises that can benefit from the accessibility of
electricity.
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